Restaurants · Offer / Promo
Restaurant weekend promotion
A local restaurant created an Offer / Promo reel for a weekend menu special, combining uploaded food photography with AI ambiance scenes and bilingual caption planning.
- Marketing goal
- Promote a limited-time tasting menu on social channels
- Target audience
- Local diners and food tourists
- Duration
- 25 seconds
- Language
- English
- Aspect ratio
- 9:16 (Reels)
- Video type
- Offer / Promo
Initial brief
Offer / Promo type with dates in the narration, uploaded plates and interior photos, audience set to nearby food lovers, and a clear CTA to book online.
Visual direction
Rich food close-ups, warm interior lighting, energetic but not loud music, bold caption highlights for dates and price.
Storyboard summary
Four beats: hero dish, promo details, ambiance scene with AI-generated dining room motion, reservation CTA with logo. The owner rewrote narration on the promo beat and regenerated one scene image that did not match the uploaded plate reference.
Narration & music style
Warm hospitality voice; upbeat lounge music; on-screen captions for offer details.
References used
- Signature dish photo
- Interior photo
- Logo for closing card
What the user controlled
- Promo dates and price in narration
- Which dish photo anchored the hero beat
- Storyboard timing adjustments
- Scene image regeneration
- CTA text and logo placement
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