Professional services · Problem → Solution
Hebrew marketing video with nikud review
An Israeli services company produced a Problem → Solution video in Hebrew, using storyboard review and pronunciation fine-tuning before final render.
- Marketing goal
- Explain a complex service package to Hebrew-speaking SMB owners
- Target audience
- Small business owners in Israel
- Duration
- 50 seconds
- Language
- Hebrew
- Aspect ratio
- 16:9
- Video type
- Problem → Solution
Initial brief
Problem → Solution format in Hebrew UI, audience defined as owners overwhelmed by admin work, message focused on outsourcing with transparent pricing. Uploaded office-interior photos without people, plus logo.
Visual direction
Professional office scenes, clear Hebrew captions, calm authoritative narration, subtle corporate music.
Storyboard summary
Seven beats following pain → insight → solution → proof → CTA structure. User edited Hebrew narration on multiple beats, used nikud editing for two technical terms, and previewed narration twice after storyboard approval and scene-image review.
Narration & music style
Hebrew AI voice after preview selection; low-volume corporate bed; full Hebrew captions.
References used
- Office interior photo on trust beat (no people)
- Logo on closing scene
- Brand colors from style settings
What the user controlled
- Hebrew narration text and nikud on key terms
- Beat structure and pain/solution messaging
- Scene descriptions for office AI visuals
- Narration preview selection
- 16:9 export with captions
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