Professional services · Problem → Solution
Hebrew marketing video with nikud review
An Israeli services company produced a Problem → Solution video in Hebrew, using storyboard review and pronunciation fine-tuning before final render.
- Marketing goal
- Explain a complex service package to Hebrew-speaking SMB owners
- Target audience
- Small business owners in Israel
- Duration
- 50 seconds
- Language
- Hebrew
- Aspect ratio
- 16:9
- Video type
- Problem → Solution
Initial brief
Problem → Solution format in Hebrew UI, audience defined as owners overwhelmed by admin work, message focused on outsourcing with transparent pricing. Uploaded team photo and logo.
Visual direction
Professional office scenes, clear Hebrew captions, calm authoritative narration, subtle corporate music.
Storyboard summary
Seven beats following pain → insight → solution → proof → CTA structure. User edited Hebrew narration on multiple beats, used nikud editing for two technical terms, and previewed narration twice before approval.
Narration & music style
Hebrew AI voice after preview selection; low-volume corporate bed; full Hebrew captions.
References used
- Team photo on trust beat
- Logo on closing scene
- Brand colors from style settings
What the user controlled
- Hebrew narration text and nikud on key terms
- Beat structure and pain/solution messaging
- Scene descriptions for office AI visuals
- Narration preview selection
- 16:9 export with captions
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